Amazon's Dominance: A Look at the Numbers
UK's Rising Star
Amazon has witnessed a remarkable surge in the UK, doubling its net sales since 2018. The United Kingdom currently stands as Amazon's second-largest market globally.
Shopper Reliance
Across both the US and the UK, a staggering 90% of shoppers actively utilize Amazon's mobile app. This widespread adoption underscores the company's pervasive influence in online retail.
Active User Statistics
Estimates suggest Amazon's monthly active user count ranges from 300 million to 310 million, highlighting the platform's massive reach.
Amazon Prime Penetration in the US
As of October 2023, Amazon Prime usage among US internet users had reached an impressive penetration level of 88%. This indicates the significant popularity and convenience of Amazon's Prime membership program.
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